Champagne de Rochegre 1902
Buy this print on Etsy →Sophistication in a single sip, this vintage poster reproduces Leonetto Cappiello's 1902 advertisement for Champagne de Rochegre, produced by the Chamonard distillery in Epernay. An elegantly dressed woman in black lifts her glass and takes a delicate, cautious taste, her poised hesitation hinting slyly at the champagne's spirited potency. It is a study in restrained glamour, and a perfect example of Cappiello's gift for infusing luxury goods with both charm and wit.
Where so much champagne advertising shouts, this design whispers. Cappiello understood that a knowing gesture could say more than any grand flourish, and the woman's careful sip lets the viewer in on a private joke about the bubbly's lively kick. That blend of elegance and humor is a hallmark of his early work, when he was already transforming the commercial poster into something far more artful and enduring than mere salesmanship.
Cappiello is regarded as the father of modern advertising art. He broke decisively from the crowded, ornate posters of the nineteenth century, building his compositions around a single vivid figure set against a contrasting ground so the image would carry from across a busy street. The Rochegre design, from early in his celebrated career, shows that instinct already fully formed: a refined central figure, a moment of quiet drama, and a palette calibrated for maximum sophistication. It is advertising elevated into genuine fine art, the kind of image that rewards a second and third glance.
This print is tailor-made for a home bar, cocktail nook, or bar cart vignette, where its chic, understated glamour sets an air of celebration. It looks elegant in a dining room, kitchen, dressing room, or upscale restaurant, and it makes a lovely gift for champagne lovers, collectors of French poster art, and anyone enchanted by Belle Epoque style. Pair it with other champagne and aperitif posters for a gallery wall that sparkles with vintage refinement.
Each poster is printed on premium 189 gsm museum-grade archival matte paper using fade-resistant pigment inks, so the elegant color and fine detail remain crisp and true for many years. Choose your size from the drop-down menu: 8x12, 12x18, 16x24, 20x30, or 24x36 inches, letting you tailor the piece to an intimate corner or a bold feature wall.
Your print ships rolled in a protective tube (the smallest size ships flat) to arrive in pristine condition and ready to frame. The frame is not included, so you can choose the molding that best complements your space. This is a faithful reproduction of Cappiello's original vintage poster, prepared with care to preserve the elegance, wit, and craftsmanship of the design. Bring a touch of effervescent sophistication to your walls and let this poised beauty toast your good taste.
