Winter elegance takes the sun in this St. Moritz poster for the Palace Hotel, where fashionable guests gather on a vivid red bench set in the snow, a chic woman in a green beret resting her chin on gloved hands while another in a deep blue coat looks on and skaters glide across the ice beyond. Published by Wolfsberg of Zurich, its flat, painterly planes and bold color capture the leisured glamour of an Engadine holiday high in the Swiss Alps.
The grand Alpine resorts of the early twentieth century marketed themselves as places of sunlit sport and social spectacle, and travel posters like this one sold the promise of crisp air, dazzling snow, and refined leisure. It is a classic of the golden age of Swiss tourism design.
As wall art it brings bright, cheerful energy to an entryway, study, chalet, or gallery wall of vintage travel posters. Each print is a museum-quality reproduction on premium archival matte paper, with rich, faithful color, ready to frame and built to last.